Auto Car | Rinspeed UC Concept | AkzoNobel Car Refinishes has teamed up with specialty concept car producer Rinspeed to integrate its innovative StickerFix repair system into the Swiss firm’s UC? car, which is due to be shown for the first time at the 80th Geneva Motor Show in March.
StickerFix is a modern, high quality adhesive DIY repair system which uses patented AkzoNobel paint technology in combination with a specially developed vinyl sticker. The system makes it possible for owners to quickly and easily repair minor nicks and scratches by simply applying the ultra-thin adhesive foil over damaged sections of their vehicle.
The UC? - which signifies both “Urban Commuter” and “You See?” - is a lightweight two-seater electric urban commuter car with a top speed of 110 kilometers per hour and an operating range of 120 kilometers. It has been painted with AkzoNobel’s fully compliant premium line of Sikkens products. Both companies will be sharing display space at the Geneva event.
Explained Phil Coady, AkzoNobel Car Refinishes’ Director of Marketing Europe, Middle East and Africa: “StickerFix is a truly unique concept for the vehicle repair market around the world. What distinguishes StickerFix is the combination of modern innovative technology with outstanding performance and simple DIY application properties. It gives vehicle owners a completely new way to keep their vehicles looking their best, with custom color-matched stickers that are practically invisible. The marketing campaign slogan concisely expresses the product concept: Easier than easy.”
StickerFix - which can be applied to damaged areas or used for protective purposes - has been extensively tested and meets demanding standards for adhesion, car wash and steam cleaning resistance, as well as resistance to salt spray, stone chips, gasoline and weathering. It has proven superior to touch-up pens in real-life tests, has excellent shelf-life and can be easily removed from a vehicle by applying heat with a normal hairdryer. The product is also highly sustainable, unlike touch-up pens, as no volatile organic solvents are released during the application.
AkzoNobel is proud to be one of the world’s leading industrial companies. Based in Amsterdam, the Netherlands, we make and supply a wide range of paints, coatings and specialty chemicals - 2008 revenue totaled ��15.4 billion. In fact, we are the largest global paints and coatings company. As a major producer of specialty chemicals we supply industries worldwide with quality ingredients for life’s essentials. We think about the future, but act in the present. We’re passionate about introducing new ideas and developing sustainable answers for our customers. That’s why our 60,000 employees - who are based in more than 80 countries - are committed to excellence and delivering Tomorrow’s Answers Today.
AkzoNobel Car Refinishes is one of the world’s leading suppliers of paints and services for the car repair, commercial vehicles and automotive plastics markets. It sells coatings for car body refinishing, or recoating, to customers including body shops, distributors, fleet owners, automotive suppliers and major bus and truck producers. Brands include Sikkens, Lesonal, Dynacoat, Wanda, and Sikkens Autocoat BT. Operating in more than 60 countries, Car Refinishes has specialists around the world who understand local markets and can serve local needs. Its state-of-the-art customer services, color and technology solutions include offering technical and logistical support and the delivery of training programs.
Source : www.carsoftheworld.eu
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